Market Research

Successful businesses use Market Research to better understand their customers and their region. 

Specializing in Vietnam, Cambodia and Laos, at Indochina Research we know our area and our market in depth. We deliver high quality Market Research of international standards, with knowledge about what consumers and businesses are doing locally.  


IRL News

August 21, 2014

Good manners and quick service in Laos will win out!

In the our latest edition of I-TRAK we deep dive into what Lao people actually mean when they say "good customer service"

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"A man without a smiling face must not open a shop"  Chinese proverb

Cambodian Media Habits. Now available!

Click to download a taste of Cambodian Media Consumption!


Generation Y

June 14, 2014

Exploring how young people in Cambodia are dealing with change

The G:LAB project observes and documents the behavior of young people for the purpose of predicting future trends and facilitating informed intervention.C

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Mobile Money

August 07, 2014

While putting money in the bank is practically unheard of, money-transfer by mobile is quickly becoming mainstream behavior.

Indochina Research looks at how mobile banking is developing in the region. The following article opens up for how technology can benefit the poor.

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This article has been made possible by the Rockefeller Foundation.